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Overview
Every client situation requires a strategic assessment to determine the right solutions to deliver the best results. We are pleased to showcase a few select case studies that demonstrate the breadth and continuity of our work as well as illustrate the cohesive brand strategy that the work exemplifies.
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Fleet
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Silvercrest Asset Management
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K2 Advisors
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Conduit Capital Partners
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Challenge
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Solutions
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Results
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Brand Elements
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Solution
The capabilites brochure design set a graphic system into motion laying the ground work for a family of colors, expressed in brown, green and blue duo-tones applied to industry appropriate imagery and set into the overall brand colors of green and yellow. This visual system provided the "traditional" requirements sought by the client. A generous utilization of white space facilitated a modern, progressive feeling, less common in traditional, darker colors prevalent in financial graphics.
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