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Overview
Every client situation requires a strategic assessment to determine the right solutions to deliver the best results. We are pleased to showcase a few select case studies that demonstrate the breadth and continuity of our work as well as illustrate the cohesive brand strategy that the work exemplifies.
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Fleet
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Silvercrest Asset Management
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K2 Advisors
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Conduit Capital Partners
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Challenge
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Solutions
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Results
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Brand Elements
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Challenge
K2 Advisors, a leading fund of hedge funds manager, contracted TWG to bring a visual brand that could measure up to the superlative performance of its product. K2 Advisors was established in 1994 and had never addressed the visual cohesiveness of their communications to their existing and prospective high-end clients. The Waner Group was asked to create a new logo, stationery and presentation systems, capabilities brochure and web site that would reflect the culture of this reputable, high-profile entity.
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