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Overview
Every client situation requires a strategic assessment to determine the right solutions to deliver the best results. We are pleased to showcase a few select case studies that demonstrate the breadth and continuity of our work as well as illustrate the cohesive brand strategy that the work exemplifies.
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Fleet
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Silvercrest Asset Management
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K2 Advisors
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Conduit Capital Partners
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Challenge
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Solutions
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Results
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Brand Elements
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Solution One of the two founding partners wanted to utilize his family heraldry as a launch point in the creation of a logo that would reflect his own personal stamp upon this new entity. An interpretation of the heraldry included a boar's head and a chevron motif fielded in a shield crest implementing the original colors of the historic heraldry. The strong logo created the platform for a host of simple and elegant branding initiatives. Silvercrest's signage is a splendid example of the multiple directions the successful mark found expression. |
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