The Waner Group
 

Case Studies

Overview
Every client situation requires a strategic assessment to determine the right solutions to deliver the best results. We are pleased to showcase a few select case studies that demonstrate the breadth and continuity of our work as well as illustrate the cohesive brand strategy that the work exemplifies.

 


Fleet

Silvercrest Asset Management

K2 Advisors

Conduit Capital Partners

Challenge

Solutions

Results

Brand Elements


Solution
TWG created a distinctive mark for K2 Advisors that paid visual deference to the mountain peaks for which it was named. For many years, K2 Advisors had not capitalized on this distinctive opportunity. The mark migrated into all of its materials and optimized the concept through imagery that metaphorically represented a scaling of the range of peaks as one might experience in their successful and growing fund performance.

 
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